For claims teams, the alleged playbook is the story. GEICO says the pharmacy zeroed in on a few pricey topical pain products – Diclofenac Sodium 2% Solution, Diclofenac Sodium Gel 3%, and Lidocaine 5% Ointment – plus the oral Vimovo Products. The filing lists typical charges of $2,686.88, $2,358, and $2,217.84 per prescription, respectively. According to the complaint, comparable drugs sell over the counter for far less; it cites Lidocaine options at “Rite-Aid and Target for advertised prices in the range of $10.” Those topical products alone made up about 75% of the billing GEICO received – more than $920,000, the filing says.

