The second factor, Brown said, was governance scrutiny and AI‑related regulation. The third was coverage sophistication gaps, particularly programs sold on price rather than depth. “Brokers really need to pivot from negotiating rate to being true coverage architects,” he said. “They should build out robust programs, push Side A education with clients, lower retentions, and broaden coverage over the next couple of years.”
Professional lines require advisory depth as markets shift rapidly
By Awais
